Mentoring and team support
Build the marketing capability you already pay for
For marketing managers, executives and owners who are doing the work but want someone experienced to think with.
Confidence comes from clarity.
How mentoring works
A lot of SME marketers are working alone. They are capable, but there is nobody to sense check a plan with, nobody to challenge the brief, and no obvious route to the next level.
Mentoring fills that gap. We meet regularly, work through whatever is live, and build the reasoning behind the decisions so the same problem is easier next time.
It works just as well for owners who have ended up running marketing themselves and want to stop second guessing every decision.
From £500 per day
In house or online, priced on how many people I am mentoring.
See how I price everythingWhat we tend to cover
Planning and prioritisation
Turning a long list of ideas into a short list that fits the time you actually have.
Briefing and managing suppliers
Getting better work out of designers, developers and agencies.
Measurement and reporting
What to track, what to ignore, and how to present it so the board listens.
Content and campaign craft
Practical review of live work, from messaging to channel choice.
Career and CIM study support
Guidance from someone who has been through the CIM route to Chartered and Fellow.
Team workshops
Sessions with the wider team when marketing is spread across several people.
You might also want
Fractional Marketing Director
When the team needs someone accountable, not just someone to talk to.
Marketing strategy
Give your marketer a plan worth executing before adding more support.
Mentoring vs training: which does your marketer need?
What a mentoring session covers, and when a course is the better spend.
About Sarah
Chartered Marketer, CFCIM, and Vice-Chair of Events for CIM East of England.
Common questions
Want support for the marketer you already have?
Tell me about your team and I will suggest a rhythm of sessions that would help most.