Marketing strategy
A clear, written strategy built on research rather than guesswork, so you know what you are doing next quarter and why.
Explore Marketing strategyServices
Some businesses need a plan. Some need someone to run it. Some just need the work doing. Start wherever you are.
Start small if you like.
A clear, written strategy built on research rather than guesswork, so you know what you are doing next quarter and why.
Explore Marketing strategySenior marketing leadership for a few days a month, giving you direction, accountability and someone to steer the team.
Explore Fractional Marketing DirectorAn honest look at what you are doing now, what is working, what is wasting money, and what to fix first.
Explore Marketing auditsIndependent advice on website, SEO, content, email, social and paid, so your digital budget goes where it earns its keep.
Explore Digital marketing consultancyPractical mentoring for marketing managers and business owners who want to build confidence and capability in house.
Explore Mentoring and team supportHands-on marketing when you need an extra pair of experienced hands, from content and social to campaigns and copy.
Explore Freelance deliveryEvery channel reviewed and scored against your competitors, with a plan for what to stop, change and start.
Explore Social media auditSenior help sized for a business with no marketing team, and a plan written for the time and budget you actually have.
Explore Small business marketingMarketing for technical businesses with long sales cycles, making what you make easy to find and easy to buy.
Explore Manufacturing and engineeringHow it works
Whichever service you choose, the process is the same. You always know where we are.
01
We start with a conversation about your business, your customers and what you actually need marketing to do. No pitch, no jargon.
02
I look at what you have now, from positioning and messaging to channels, competitors and the numbers, and tell you plainly what is working.
03
You get a written plan with priorities, owners and timings, built around your budget and your team rather than an ideal world.
04
I either hand the plan over with everything your team needs, or stay involved and help deliver it. Then we review and adjust.
Most people are not, and that is fine. Tell me what is going on and I will point you at the right starting point.